I Love Bees Update

As we experienced and reported here and here, the "I Love Bees" Alternate Reality Game is a viral marketing campaign for "Halo 2". Now that the Nov. 9 release date is quickly approaching, the "I Love Bees" game seems to be coming to a close with a final round of calls going out yesterday. On Nov. 4, however, there is a Combat Training Excercise in four select US cities: San Francisco, New York, Schaumburg, IL, and Austin. To get on the training list you have to send an email to dana with the city and your name in the header. You are given an address and people will be there to match your email to a list. I'm guessing Microsoft will make available playable "Halo 2"s to get some early buzz going. For more information check out the I Love Bees 404 page. And, for more information on Alternate Reality Games, check out this Wired article.

ADVERTISEMENT