A Lot Riding on "The Godfather" for EA
Monday - March 20, 2006
The
Financial Times today has an interesting article detailing what's at stake for EA with this week's highly anticipated release of
The Godfather. Aside from the reputations of both EA and
The Godfather franchise, EA has pumped a reported $10 - 20 million into the project. They also had to delay the game to a post-Holiday release and lowered the price from $50 to $40. Of course, this game is going to sell like free hotcakes, but just how many hotcakes do you need to sell to recoup $20 million in investment and $800 million in market value? My guess is more than eight. Allison will be writing a LB
The Godfather Walkthrough and Strategy Guide starting this week.
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