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Xbox 360 to Rival iPod?

Filed under: Xbox 360
Posted by Jeremy on June 15, 2005 10:30 AM
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What does a removable HDD, Robbie Bach, and Apple's iPod have in common? Digital music. Bach, head of MS's Xbox unit has been given a new mission: "make Microsoft?s new Xbox a hub for handling digital music...[with] the authority to push for a range of changes, such as setting up a team focused solely on digital music, reorganizing product groups, or acquiring companies." (WSJ, 6/14/05). Remember that removable HDD that MS has on the Xbox 360? I see it as a place where you can pop in your MP3 player and download all of your music. Last Fall, MS quietly launched MSN Music; its own music download store and they are soon to launch their own subscription service as well. Now, they need the killer product...the new iPod which will drive sales of the Xbox 360 and vice versa. Personally, I say throw that out the window and simply let all of us with iPods be able to use them in conjunction with the Xbox 360. Better yet, have Apple design and distribute Xbox 360 iPods that would pop in and out of the 360. Interesting times in the music industry indeed. More...

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