The Financial Times
today has an interesting article detailing what's at stake for EA with this week's highly anticipated release of The Godfather
. Aside from the reputations of both EA and The Godfather
franchise, EA has pumped a reported $10 - 20 million into the project. They also had to delay the game to a post-Holiday release and lowered the price from $50 to $40. Of course, this game is going to sell like free hotcakes, but just how many hotcakes do you need to sell to recoup $20 million in investment and $800 million in market value? My guess is more than eight. Allison will be writing a LB The Godfather
Walkthrough and Strategy Guide starting this week.
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