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Nintendo DS Lite and DS Software Sales

Filed under: Nintendo | Nintendo DS
Posted by Jeremy on June 15, 2006 10:47 AM
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The Nintendo DS Lite sold more than 136,500 units in its first two days of US sales. To boot, Nintendo DS software has been selling extremely well. The number 1 game for the month of May was 'New Super Mario Bros.' and the number 3 game was 'Brain Age: Train Your Brain in Minutes a Day'. What's amazing is that 'New SMB' was #1 with just 13 days of sales out of a four-week reporting period. Nintendo handheld software has been selling great; a lone bright spot in an otherwise depressed software market. We have yet to pick up our DS Lite, but we can't wait.

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PRESS RELEASE

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Nintendo DS Continues To Dominate Portable Video Games

June 14, 2006

With two of the nation's top-selling games and a hot new look to the hardware, the global Nintendo DS phenomenon has become more popular than ever. New Super Mario Bros. ® and Brain Age™: Train Your Brain in Minutes a Day for Nintendo DS™ ranked as the No. 1 and No. 3 best-selling games of May, according to the independent NPD Group. And early reports from major retailers indicate that those same titles are being scooped up with the new Nintendo DS™ Lite in advance of Father's Day.

* After going on sale May 15, New Super Mario Bros. sold at a nonstop rate of roughly one every four seconds nationwide during the reporting period.

* New Super Mario Bros. emerged as the No. 1 game of the month, even though it was in stores for just 13 days of the four-week reporting period.

DS Lite Shines Bright:

* Just two days after Nintendo DS Lite went on sale in the United States on June 11, the new lighter, brighter portable system sold more than 136,500 units, with many retail outlets reporting sellouts.

* By comparison, DS Lite is outpacing 2003's launch sales of Nintendo's juggernaut Game Boy® Advance SP by more than 12 percent.

* Major retailers report that sales of Brain Age: Train Your Brain in Minutes a Day tripled over the previous week.

* Retailers also report that New Super Mario Bros. ® sales doubled over the previous week.

For more information about Nintendo systems and games, please visit www.nintendo.com.






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