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Are You an Xbox or a Playstation Personality?

Filed under: PS2 | Sony | Xbox | Xbox 360
Posted by Jeremy on August 9, 2006 10:38 AM
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According to a recent marketing study performed by Anderson Analytics, there are significant differences between the way that young people perceive the Xbox and Playstation brands. The pychological study concluded that boys who were exposed to Xbox images had higher "power motivation" and were more self-confident than those who viewed the Playstation images. Also, boys had a higher level of distrust after seeing the Xbox images. No such phenomenon occured after seeing the Playstation images. It's not surprising that the Xbox brand would illicit distrust as most of these kids grew up with Playstation and Xbox is the new kid on the block. That would be similar to my generation which grew up with Nintendo and saw Playstation as the dark man lurking in the alley.

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