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Wii exceeds production expectations

Filed under: Nintendo | Nintendo Wii
Posted by Jeremy on October 6, 2006 10:36 AM
Comments (1) |

Financial firm, UBS, recently issued a report stating that in the third quarter (July - September) Nintendo built 2 million Wiis and they plan to build 7-9 million more in the fourth quarter. Previously, Nintendo had announced that they would have 1 million Wiis ready for the mid-November world-wide launch. This puts them far ahead of schedule, meaning that right now, they have 2 million ready to ship. By November, they may have 4 million ready to go. Wow!

Nintendo had announced that they would ship 6 million total by the end of their fiscal year, March 07. The various reports which say 7-9 million probably means by that date, not by the end of the year.

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Let's put this in perspective. Sony plans to have between 400,000 - 600,000 consoles ready for the North American launch (and about the same number for Japan). Of course, Sony is keeping this under wraps because of all of the problems they are having with production of the blu-ray.

Last year, Microsoft had about 500,000 consoles ready for the North American launch and we all know how that went...unless you were lucky, you didn't get a 360 until March of this year. Currently MS has sold about 5 million 360s and plans to have sold 10 million by the end of this year.

Nintendo, on the other hand, looks poised to have 4 million ready to go at launch (maybe more) and will have millions more by the end of the year. If they have 9 million ready to go by early next year, that would be amazing.

Just think, in one month's time, Nintendo may sell 5 million Wiis, something that took MS 8 months to accomplish. And, with the production problems of the PS3, we all know that it will be well into next year before the PS3 is in stock at major stores.

This all means one thing: Nintendo is going to absolutely dominate this holiday season. Sure, MS should reduce the price of the 360 to help it compete (and it's a great system, so it will do well) but the groundswell of hype behind the Wii is only going to continue to grow (it's the media darling). It will be the must-have holiday gift. What's most important is that people may actually be able to get one.

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Comments (1)



I think 5 million Wiis in one month is a bit unrealistic...don't you? Then again, it is the holidays...and these are worldwide numbers. Hmm. If they turn the console war upside down and make it a race between the 360 and the Wii, that would really be crazy. Imagine if Sony is truly left behind.




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